Not many people are going to argue that Managing Social Media plays a huge part in your Internet Marketing ventures. With popular sites including Facebook, Twitter and Google+, to name but a few, how can you effectively manage all these Social platforms in one place?
Managing Social Media
I was given two bits of advice when I first started to produce Affiliate Marketing websites:
- Start a list, from Day 1
- Get active with, and manage efficiently, Social Media
Of course, at the time I knew better and just concentrated on producing content which I thought was going to make lots of money. To me, the foundations didn’t really matter, I was very wrong.
Starting a list is probably the single most important thing you can do with an online business and I’ll talk more about this in another post.
What’s so special about Hootsuite?
Firstly, you can use it for free! If you’re serious about starting an online business then it’s important to be ready to spend some money for essential tools and services but if one of these tools has a free option then this can obviously make money available for other things. You might well have to upgrade later but knowing that something works for you before spending money on it has to be a good thing?
The Free version of Hootsuite allows you to manage 5 of your Social Profiles and has a basic level of reporting and integration but it’s still very suitable for someone starting out in Internet Marketing and will give you a good idea about what the service can do for you.
As you find your needs change and you need to upgrade to include more Social Media profiles and extra functionality, Hootsute also offer a Pro version where you can add up to 100 Social profiles, great when you have multiple sites and blogs to manage.
You can manage the following Social Networks with Hootsuite:
So how does it work?
Social Network Management gives you the flexibility to add content to your multiple Social Media profiles whenever you want to, all from one platform.
To me, the beauty of this is that you can load up all your Social Media content in advance. I find it really works to do this once a week, on a Sunday evening in my case!
For example, one of my websites needs regular content adding to Facebook, Twitter and LinkedIn.
Once a week I load up all this content for the following week. With Hootsuite, it allows me to choose what content goes out on what day and at what time. It’s then completely hands off for another week.
So what happens if you want to Tweet extra content in that time or have something extra important that you want to share with your Facebook audience?
Easy, you just log into your Hootsuite interface, select what profiles you want to communicate with and simply ‘send’.
Not only that but whatever you send, whether it’s ‘pre-loaded’ for the week or a bit more spontaneous, Hootsuite allows you to include those all important URL’s with your content!
Some of my content refers out to other peoples articles and information which I believe my readers will find to be very interesting. Hootsuite lets you add these URL’s (web addresses!) to your content easily.
Managing Social Media is important but not so much as managing your time and efforts effectively and efficiently!
I’ve used Hootsuite for over a year now and can fully recommend this platform to manage all your Social Media profiles. If you’ve found another platform which works for you, then great, but if not then give Hootsuite a try.
Don’t forget, if you have any questions at all on Managing Social Media or just want to get in touch, then please Contact Me.
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